Westfield is helping travelers #UnwrapJoy and create memories by spreading
cheer amid the hustle and bustle of holiday travel. At its terminals in some
of the busiest airports from coast to coast, Westfield is partnering with
charities, performing random acts of kindness and organizing joyful holiday
activities for travelers.
"This is a time when families are reuniting with loved ones, and we'd like
to take a little bit of the stress out of traveling during this busy time,"
said Eileen Hanson, Vice President of Development Marketing and Airports,
Westfield. "We want to put smiles on faces during the holiday season and
give travelers a lasting memory to take home with them."
Travelers at Westfield airports will enjoy five holiday-themed programs,
including:
. Unwrap Surprise: "Merry Makers" surprise travelers with random
acts of kindness and gift items.
. Unwrap Sharing: Travelers share their holiday travel
experiences on social media using the hashtag #UnwrapJoy.
. Unwrap Memories: Complimentary holiday photos create an
opportunity to make a lasting memory.
. Unwrap Hope: Travelers experience the gift of giving through
Westfield partnerships with USO, Rotary and more. Participating airports
partner with concessions to collect items and donate them at the end of the
holiday season, along with special charitable events.
. Unwrap Delight: Holiday sidewalk sales, social media contests,
concerts and parties at participating airports.
Eight Westfield airports are getting into the holiday spirit by implementing
the aforementioned programs. A closer look at what each airport will offer:
Boston Logan International Airport (BOS) Terminals A & C
. Complimentary holiday photos with themed backdrops: Dec. 19
. Partnering with USO for charitable giving
Chicago O'Hare International Airport (ORD) International Terminal 5
. Merry Makers will surprise travelers: Dec. 10
. Live music in terminal: Dec. 9
Houston George Bush Intercontinental Airport (IAH) Terminal E
. Merry Makers will surprise travelers: Dec. 10, 11, 17, 18, 23,
24
. Complimentary holiday photos with Santa: Dec. 17, 18, 21-24
. Live music in terminal: Dec. 17, 18, 21-24
John F. Kennedy International Airport (JFK) Terminal 8
. Rotary Children's Holiday Party: Dec. 8
. American Airlines Snowball Express: Dec. 12
. Partnering with Rotary and American Airlines for charitable
giving
Los Angeles International Airport (LAX) Tom Bradley International Terminal
. Merry Makers will surprise travelers: Dec. 16
Miami International Airport (MIA)
. "Thank Goodness Santa Flew Through MIA" Holiday event Dec.
7-24
. Take your picture with Santa in his log cabin
. Stocking fun - decorate your own for Santa's fireplace
. Live DJ playing holiday hits in terminals: Dec. -24
Newark Liberty International Airport (EWR) Terminals A & B
. Merry Makers will surprise travelers: Dec. 11, 18
. Local school groups performing in terminal: Dec. 10 & 16
. Live music performed in terminal: Dec. 12
Orlando International Airport (MCO) Main Terminal
. Complimentary holiday photos with themed backdrops: Dec. 14
. Unwrap Joy Holiday social media sweepstakes with gift card and
store prizes
At the forefront of retail innovation, Westfield is deploying its global
expertise to revolutionize the customer experience and create
next-generation environments in landmark airports across the U.S. Westfield
designs, funds, builds and manages a seamless customer experience where the
digital and physical worlds converge from the home to the gate and beyond,
enabling customers to browse, navigate and purchase at any time. Integrating
the best in food, fashion, art, and entertainment, Westfield crafts a fully
customizable journey which aligns with and reflects each community's unique
style, spirit and culture. Learn more at www.westfieldcorp.com/airports.
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